In your business, every dollar is precious. You don’t advertise just for the sake of advertising.

We understand that you want to get the most return for your investment and that you want your advertising campaign to translate to greater sales, more profit and a healthier bottom line.

That’s where CTV can help!

Television is no longer an expensive advertising option. It is targeted and focussed, using the full power of sight, sound and motion to influence your desired market. There is also versatility, with a number of different ways to get your business seen, from a television commercial campaign to a segment in studio or a presentation of your store and products.

What’s more, CTV is a one-stop production house. Script writing, shooting, postproduction effects and talent can all be provided for you, making the process smooth and straightforward. CTV produces audiovisual material for a variety of clients from small businesses to international companies and our friendly sales team can discus which options best suit you and your business.

Below you’ll find information and examples of the different ways you can advertise with CTV.

 

 

 

 

 

 

 

Getting your business name and brand out there is directly linked to success and growth. Television commercials are a great way to get your business seen and raise your profile within the community. CTV enables you to reach a large number of potential clients in one go and the repetition that a commercial campaign offers ensures your business will be remembered.

 

 

A fifteen second commercial enables you to give viewers a quick look at your business, getting your name and contact details out there. Potential clients will begin to recognise your branding and business name, thus raising you business profile and your customer numbers.

Examples of a fifteen second commercial:

 

 

A thirty second commercial enables you to show your clients a lot more about your business. A longer commercial lets you educate viewers about your services and/or products and demonstrate why clients should choose you over other competitors, whilst driving home your business name and branding ensuring increased recognition and profile within the community.

Examples of a thirty second commercial:

 

One of our friendly and helpful sales team can tailor a package to your needs.
Give our sales team a call to find out which package is right for you and how affordable a television commercial campaign with CTV really is!
Contact Malcolm Harris on (03) 353 4598.

 

 

 

 

Studio Segments allow you to explain your business in detail and introduce or demonstrate your products in a relaxed setting. Differing from a commercial campaign, studio segments are between 3 and 8 minutes long.

Emotion is what turns prospective customers into active buyers and studio segments give you the opportunity to present a face for your business. A visual demonstration of your product or service can also really brings it to life, raising the profile of both your featured item(s) and your business.
Our friendly CTV staff will show you into the studio and assist you to get ready, telling you everything you need to know and making your experience a positive one. Feel the thrill and excitement of a television studio with all our crew focused on your business!

Studio segments are available in the following shows:

Let’s Go Shopping is a truly dedicated half hour shopping programme. Featuring eight or nine businesses per programme, presenter Donna Manning showcases some of the best bargains, innovations and services that money can buy in Canterbury. An almost immediate response to segments is not uncommon with it’s consistent following on CTV.

 

Let’s Go Shopping is filmed at 8:45am each weekday and screens Midday, 5pm, 9pm and 9am the following day, giving your segment 4 opportunities for viewing.

Testimonials from Let’s Go Shopping clients are available at the top of this page.

Examples of a studio segment in LGS:

Let’s Go Shopping Rates

Per Segment - Multiple

50 segments - $220.00 + GST
26 segments - $238.00 + GST
12 segments - $255.00 + GST
6 segments - $266.00 + GST
3 segments - $282.00 + GST
1 segments - $295.00 + GST (Casual Broadcast)

How To Advertise on Let’s Go Shopping

For details on promoting your business contact Joanna Didham on (03) 353 4588 // Cell: 021 379 880.

 

 

 

 

 

Good Living is a 60 minute LIVE lifestyle magazine style program targeted at viewers 30+. Presented by Megan Banks, it features Health, Beauty, Career, Finance, Entertainment, Book Reviews, Cooking, Fashion and Editorial segments. Good Living has a large following and is an excellent way to introduce a new business to CTV or to regularly remind viewers about your products and services and discuss the ins and outs of your business.

Play Find out what Good Living is all about

Good Living broadcasts live at 10am and repeats at 4pm, 9:45pm and 12:30am giving your segment 4 opportunities for viewing.

Examples of a studio segment in Good Living:

Good Living Rates:

Per 4 minute segment

26 segments - $238.00 + GST
12 segments - $255.00 + GST
6 segments - $266.00 + GST
3 segments - $282.00 + GST
1 segments - $295.00 + GST (Casual Broadcast)

How To Advertise on Good Living…

For details on promoting your business with Good Living please contact Linda Schafer on (03) 353 4585

 

 

 

 

Good Living also offers you the opportunity to have a CTV camera crew visit you!
CTV Camera 2 Customer is a four-minute segment which allows you to take your perspective customers anywhere, and show them almost anything.

Megan Banks, Good Living’s presenter, and a CTV camera crew will pay you a visit at your store, enabling you to showcase all of your goods and services at your location. It has the ability to convey your message with a greater range of sight, sound and motion, and can give a product or service instant validity and prominence. A camera to customer segment also enables you to show your shop front and location so that clients can easily recognise and find your business.

Camera to Customer options are ideal for retail business, restaurants, services operators or any business that would like to showcase their goods and services without coming into the studio.

Examples of a Camera to Customer segment:

 

Camera 2 Customer (on location) rates:

Filming & Editing
$375.00 + GST

Broadcasting
6 fortnightly screenings over 3 months
$265.00 + GST per screening

Don’t forget Good Living screens live at 10am and repeats at 4pm, 9:45pm and 12:30am giving your segment 4 opportunities for viewing with each show.

For details on promoting your business with a Camera to Customer segment contact our friendly sales team:
Malcolm Harris on (03) 353 4598

 

 

 

 

A Camera to Customer Plus package:
CTV is also excited to offer you the opportunity to combine a camera to customer segment and a television commercial campaign into one package. When a CTV film crew visits your business to film your Camera to Customer segment we are able to gather the extra footage needed to create a 15 second commercial in the one visit. In doing so, we provide you with both means of advertising at a discounted package price. A television commercial campaign combined with Camera to Customer segments gives you the best of both worlds, enabling you to get the repetition needed for effective branding and profile awareness whilst showcasing your products, services and passion.

Examples of Camera to Customer commercials:

 

Make the most of this opportunity and propel your business into the spotlight with both a Good Living Camera to Customer segment and a television commercial campaign!

For details on promoting your business with a Camera to Customer Package contact our friendly sales team:
Malcolm Harris on (03) 353 4598